Build Your Business with Home Builders

How to leverage smart technologies to develop a relationship that will drive a residential security integration firm to new heights (Security Business magazine, Sept. 2019)

Cooking shows make preparing delicious meals look easy. “Simply add a dash of this and sprinkle a little of that. Then use this unique tool that was perfectly designed for this task and give it a little flip of the wrist and voila! Your creation looks like it belongs on the cover of Southern living magazine.” Reality, we all know, can be much different. For residential security integrators, working with builders can sometimes feel the same way – it looks easy to get sales volume without much effort, yet in practice, it is a challenge to even get the builder representative to call you back, let alone create a program that works.

The opportunity is obvious – while the security industry has its traditional 20-25 percent penetration rate, security integrators who have found a successful partnership with builders talk of take rates as high as 40 percent. Following the right recipe will yield results as high as 70 percent, with an opportunity to increase that percentage over time, but like any complex kitchen dish, the wrong ingredient at the wrong time could taint the entire dish.

Leveraging the following best practices can help demystify the creation of a successful builder program, and uncover the secret recipe to working with builders. Continue reading

Hands On With The Qolsys IQ Panel 2 Plus: Another step closer to the convergence of security and home automation.

…It’s fascinating to watch the security industry hitting its stride with some great new products that, at times, rival the likes of Control4, Savant, and others. Clearly, these solutions all have their place and their installation should be driven by understanding client needs, but it’s nice to have a solution in the toolbox that could allow a fully installed home automation platform (including cellular connectivity) in the home for less than $500 all in. Don’t even get me started on the recurring monthly revenue (RMR) upside.  Read Full Article. 

Press Release: Qolsys Approved For Northstar Affiliate Funding Program

7” HD Touchscreen IQ Panel With LTE, Bluetooth and Built-In Camera Now Available to Security and Smarthome Providers

Northstar, a leading provider of security and smarthome technology, announced today that Qolsys Products have been approved for dealers participating in it’s  Affiliate funding  program.  The Qolsys product line, including the IQ Panel 2, IQ Panel 2 Plus, IQ Remote and encrypted PowerG and S-Line intrusion sensors will help NorthStar Affiliates  attract new customers by offering  appealing security, life safety, and smarthome solutions.

“This is direct reaction to partner  demand,” says Northstar VP of Business Development , Nick Perry . “Qolsys is a  leader in innovation and technology in our space, and their latest product line and feature set made this a very easy decision. In addition to receiving discounted pricing through distribution, NorthStar Affiliates will receive a premium panel bonus when installing Qolsys products, making it economically appealing to adopt the high-end panel,” Perry added.

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IQ Panel 2 for Small Business

I love that my Qolsys IQ Panel 2 sends me disarm photos each weekday morning as my staff gets into the office. Consider the intelligence/data that a business owner/manager receives from this kind of message:

1- did my employees arrive on time?

2- what sort of mood are they in?

3- are they alone, or did they bring a friend to work today?

I can get answers to all three of these questions within seconds, just by looking at the text message I receive each day… Can you?